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How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 27.06.2025 01:02

How can a small local business with no marketing budget use social media to attract more customers?

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

Xbox Continues Quietly Abandoning Physical Games - Kotaku

Place

Product

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

NASA Might Have Accidentally Landed Near A Volcano On Mars - IFLScience

People

Processes

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Broadcom’s AI Bonanza Has Limits - WSJ

Good marketing is doing this well.

Perception

Price

Why do I (45, male) feel like I'm crushing on a girl (19, female)?